Friday, May 25, 2007

Estimating ROI

Name: Estimating ROI
Type: Principles
Owner: RGZ
Status: Draft
Version: 2007-05-24
Gist How to estimate the return of investment for a product/project

P1: If you don't have to express value in dollars and cents there's no sense in expressing costs in dollars and cents. <- Tom DeMarco, "If the value is 'we need it', then costs are irrelevant."

No comments: